Post by account_disabled on Jan 8, 2024 22:11:09 GMT -5
What are the distribution channels in digital marketing? As we mentioned before, previously only the physical means by which products were distributed were considered, but this was because there was really no other way to do it. Nowadays, being on the internet—in Google searches and on social networks—is more of a necessity for companies than a plus in itself. So what are these digital channels and how can we leverage them to our advantage? Below we will tell you the main ones briefly but concisely. 1. Google One of the main digital distribution channels is Google, and it is actually one of the most obvious of all, since there are a large number of people looking for solutions to their problems – and answers to their questions – on this platform. Let's say you want to buy a new computer, but you don't know exactly what the best options are on the market, so you research it with a Google search.
In the end, you end up finding a blog that talks about these topics and at the same time offers assembled PC services, among other accessories; so you decide to contact Phone Number List them to make a quote. In this way, this small company is managing to sell its products and services through organic traffic from Google. How is this achieved? By optimizing the website ( SEO ), and by creating valuable content for the blog, which are part of an inbound marketing strategy. Do you want to know more about it? In this podcast we focus on giving you advice so that you can sell more by positioning your website: The key points you should remember are: Do keyword research with topics related to your company and product. Address the topics that are of most interest to your users and create valuable content.
Optimize your website to offer a better user experience (loading times, usability, menus, etc.). Add call to actions (CTA) on your pages and create forms to capture leads. 2. Social networks Other of the most frequent digital media are social networks, the most popular being Facebook, Instagram, Twitter, LinkedIn , YouTube and Tik Tok. Companies can choose to offer valuable content in their feed, to redirect users to their website and close sales there. This is most common in business to business companies. However, social networks also give the option of making direct sales on their respective platforms. For example, with Facebook Marketplace you can offer an infinite number of products and services, just as if it were a physical shopping center.
In the end, you end up finding a blog that talks about these topics and at the same time offers assembled PC services, among other accessories; so you decide to contact Phone Number List them to make a quote. In this way, this small company is managing to sell its products and services through organic traffic from Google. How is this achieved? By optimizing the website ( SEO ), and by creating valuable content for the blog, which are part of an inbound marketing strategy. Do you want to know more about it? In this podcast we focus on giving you advice so that you can sell more by positioning your website: The key points you should remember are: Do keyword research with topics related to your company and product. Address the topics that are of most interest to your users and create valuable content.
Optimize your website to offer a better user experience (loading times, usability, menus, etc.). Add call to actions (CTA) on your pages and create forms to capture leads. 2. Social networks Other of the most frequent digital media are social networks, the most popular being Facebook, Instagram, Twitter, LinkedIn , YouTube and Tik Tok. Companies can choose to offer valuable content in their feed, to redirect users to their website and close sales there. This is most common in business to business companies. However, social networks also give the option of making direct sales on their respective platforms. For example, with Facebook Marketplace you can offer an infinite number of products and services, just as if it were a physical shopping center.